I create research based, optimized Google Adwords campaigns for chiropractors to drive leads and new patient in to your practice…
Let me break everything down for you step by step…
We create a campaign that is split up into multiple ad groups based on your location, specialties and condition specific ads.
The ad groups are split up based on the keywords we use in each ad group. The # of ad groups depends on specific conditions, specialties and locations we're going to target in your region.
For each ad group, we use about 5 ads to split test and optimize against the keywords that we're going after. These ads are then measured, tested and optimized to get the LOWEST cost per click possible.
Landing Page or Website
Depending on what kind of website you have, we can direct the Google ad traffic directly to your website and sub pages in your website. If your website isn't very good, or well optimized, then we'll need to discuss creating landing pages for your office.
Analytics and Conversions
We will install Google Analytics and a Facebook Pixel on your website and landing pages so that we can determine our conversion ratio.
I charge $1,500 for a set-up fee and $500 per month for 1 clinic and $400 per clinic with 2 or more to create and manage your ads and sales funnel so that everything will perform at the best of it’s ability…
You also take care of ad spend, which will be through your Ads Manager in Google and will be taken out of whatever credit card you have on file with them…
I recommend spending $30 per day, which is around $900 on the ad itself per month. If the ads aren’t responding like I want, we’ll spend $20 a day until we find a good conversion ratio.
My goal is to get around $3-4 per click.
Depending on how much you charge for a care plan, you SHOULD have a pretty good ROI from my fee and the ad spend.
Google ads is a great tool for generating leads for your practice because we are getting in front of people who are ALREADY looking for you, rather than Facebook where we have to interrupt them to get them to want to come see you.
Both are great, but they are different services and create different results.
Between Facebook ads and Google ads, I was averaging 50+ new patients per month and many of my clients are seeing the same.
I want you to know something though. I don’t do contracts. I let the results speak for themselves.
So, if you like my service I’ve provided you, you can continue for the next month. If not, then you've got the entire ad campaign already built for you and you can just continue to let it run without optimizing it.
If you have ANY questions, please feel free to email me at firstname.lastname@example.org, message me on Facebook or you can reach me via text/call at 616-304-7400
If you're ready to get started, click here
and it'll take you to the Getting Started page where you can learn what the next steps are.